In the busy world today, entrepreneurs find it difficult to cope with the ever increasing demands of the client base, yet sustaining the competition. However many a times entrepreneurs and professionals end up losing customers and some times a key resource due to simple but fatal mistakes.

1. I am too busy to attend you

It has become a trend today to say “I am busy” each time a client or resource calls or approaches a vendor or supervisor. Assuming that the word Busy will complement his/her status, it actually makes the client feel that the vendor least cares about his/her time and money which may lead the client to change the vendor and thus penalizing the vendor and supervisor in losing business and resource respectively.

No matter how genuinely busy you may be, but responding to the client, “I am busy will talk to you later…” and never call back, disappoints the client and this may hamper your relation as well as business with him/her. It happens lots of time that vendors don’t care at all to call back, stating that since the client is in need, the client is supposed to call back and spend for the call.

Days have changed. It can happen that Client wanted an urgent attention from you, which involved an immediate business decision and the call would have been for just fraction of seconds, but you drove away your client without even bothering to know what the matter was.  These days clients avoid Busy Vendors to avoid this.

What can be done?

The answer is simple. If you are that busy to attend the call, see to it that you notify him/her through SMS that you may not be able to attend the call, but would do so as soon as you finish the present task. At same time ask how important the task is.

2. Prioritizing Response Based on Volume and Cost

This is one mistake that led many vendors lose prospective large volume clients. If you are of a vendor who entertains only those customers with prompt response and service who deal in larger volumes and costs, and ignore lower revenue generating customers, then be prepared to lose a large chunk of customers to your competitors. Regardless of what the volume or revenue generation is, a customer has full rights towards courtesy and attention, since it’s because of him/her you are in business. Remember that a highly pampered customer wont generally bring more high volume customers, but these small volumes satisfied customers would be your prime marketing executives who would promote your service for free.

3. Arrogance in Communication Style

As discussed earlier, some vendors apart from ignoring low volume clients seldom even tend to be rude and arrogant towards their needs in their communication. Some times they even use offending statements such as “What more do you expect from me… I will treat you as per thr payment you have done!”

This hurts the sentiments of the client and don’t be surprised if he/she starts negative promotion about you. Remember the days when you lured him/her to purchase your service with sweet tongue. If you cant provide the privilege asked by the client due to limitations, try to explain him/her in a language that will convince him/her instead of offending him/her. By doing so the client will actually appreciate you.

Likewise there are lots of behavioral misconducts that broaden the wall of hatred between you and your customers.

This entry was posted on Wednesday, July 28th, 2010 at 5:34 pm and is filed under Business Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.